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Alok Gupta
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No product really has to be a commodity. The trick is to know what services your customers want - and to charge more.
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The McKinsey Quarterly
John Forsyth, Alok Gupta, Sudeep Haldar, Mike Marn
2003-02-27
243
Author(s):
Posted:
# Views:
The McKinsey Quarterly
John Forsyth, Alok Gupta, Sudeep Haldar, Mike Marn
2003-02-27
243
